INSIGHT

In Today’s World Of Seemingly Limitless Information,

The True Measure Of Insight Is The Ability To Discern

The Relative Importance Of Individual Pieces Of Information,

And The Capacity To Draw Patterns. Efficient Use Of Insight In A

Business Context Minimizes Costs By Separating The Truly Important

From The Trivial. The Best Insights Are Often So Subtle

They Seem Self-Evident In Retrospect, And May Even Provide

An Emotional Connection Of Appreciation.

INNOVATION

Successful Innovation Is Not Change For Change Sake, But The Wise Application Of New Ideas And Processes.

It May Require A Shift In Values In Order To Fundamentally Reform The Entire System In Focus, Or It Could Be Incremental

Improvements Within An Existing Framework.

And Making Synthetic Connections Which No One Else Was Capable Of Seeing.

Innovators Are Capable Of Surveying The Landscape

INTEGRITY

The Internal Consistency Of Self, The True And Honest Expression Of Deeply Held

Principles Of Character. Yet Integrity Is Not An Unyielding Monolith Of Fixed Outcomes, But A Dynamic

Conversation With The World Which Reveals Accountability In The Capacity For Change.

The Ability To Discern The Right Path, And The Conviction To Take It,

Are The Hallmarks Of Integrity.